Pitching 101: The Elevator Pitch

Do a quick search for “elevator pitch” on the Internet, and most of the information will say it is a 60-second pitch of yourself or your product (in the case of writers, your book). But seriously, 60 seconds? What elevator takes that long? Unless you do this: Do NOT do this. Or this: After all, …
Continue reading “Pitching 101: The Elevator Pitch”

Guest Post: SCBWI Conference with Cindy McCraw Dircks

For those of you following the Society of Children’s Book Writers and Illustrators (SCBWI) events you’ll know they held their big annual New Jersey conference on June 27th – 29th. Since none of the Sisters had the chance to attend we asked Robin’s friend Cindy to guest blog and fill everyone in on the highlights. …
Continue reading “Guest Post: SCBWI Conference with Cindy McCraw Dircks”

The School of Hard Knocks: Learning the Craft

My last post explained how I became an author. I had the inspiration, the enthusiasm, the passion to write; imagination and story-telling my forte. I’m reasonably well-educated so I figured I didn’t have far to go to master the finite skills to get published, right? Well, no. One of my first lessons came from my …
Continue reading “The School of Hard Knocks: Learning the Craft”

Strike Three! You’re Out! Throwing the Perfect Pitch

Sometimes I think I’ve hurled more pitches than a major leaguer. And I’ve struck out nearly as much. Only that’s a good thing for a pitcher, not so good when you’re trying to sell a manuscript. There are two ways to pitch: in a query letter or in person. Of course a query letter is …
Continue reading “Strike Three! You’re Out! Throwing the Perfect Pitch”